Thursday, December 29, 2011

Stop Smoking Otherwise

There are many different ways to stop smoking and I'll describe a sampling of the most effective ones below. But remember that there are many different approaches and the best method for one person may not be the best method for another. Also, it's common for people to make several "quit attempts" before they finally succeed. So if you try one approach and it doesn't work for you -- don't give up! Try again using another approach instead of, or in addition to, the one you tried.
Cigarette smoking involves both a physical addiction to nicotine and a psychosocial habit, so effective interventions typically include components that address BOTH of these factors.

Physical addiction: Many people can successfully quit by going "cold turkey." But those who are more physically dependent on nicotine (generally those who smoke within 30 minutes of waking up and/or who smoke more than 20 cigarettes per day) are more likely to succeed if they gradually "wean" themselves off of nicotine before trying to quit altogether. This makes it easier by decreasing their experience of unpleasant withdrawal symptoms when they quit.
One effective way to wean yourself is by using nicotine replacement products, such as nicotine patches or nicotine gum. There are advantages and disadvantages to each of these methods (e.g., the patches are much easier to use, but the gum can provide a nicotine "hit" on demand), but a full discussion of these is beyond the scope of this column -- talk to a professional about this further if you are interested in using nicotine replacement (see the resources section below).
Both nicotine gum and nicotine patches are now available "over-the-counter,". But remember that they are a little pricey and they are not "magic pills" -- studies have found that quit rates are much higher when nicotine replacement products are used in combination with "cognitive-behavioral" approaches that also address your smoking habit.
Another effective approach for weaning yourself off of nicotine is called "nicotine fading." It involves progressively switching to cigarette brands with lower and lower nicotine levels before quitting altogether -- a typical schedule is to switch once a week for 3 weeks to brands with 30%, 60%, and then 90% less nicotine than you started with.
One potential problem with this approach is that some smokers "compensate" for lower nicotine levels by smoking more cigarettes, taking more puffs off of each cigarette, and/or puffing more deeply and this can lessen the effectiveness of nicotine fading.
But there are things you can do to decrease the compensation problem -- you can be aware of it and minimize these behaviors, and you can delay a brand switch for a few days if you notice that you're compensating (some people's bodies take a little longer to adjust and they will naturally stop compensating after a few extra days). Besides being inexpensive, this approach to "weaning" can also help you develop confidence in your ability to exercise some control over your smoking habit before you stop smoking altogether.

Smoking habit: One effective approach for addressing your smoking habit is called "relapse prevention." This involves identifying your personal "triggers," "cues," or "high-risk situations" for smoking, and then developing "tools" or "coping skills" for dealing with them. Triggers can be a wide variety of things -- people, places, events, emotions. Do you smoke after meals, at parties, when you're angry or anxious or bored, or in your car?
Once you've identified the situations that are likely to put you at risk for relapsing after you've quit, you can develop ways to cope with them. If you smoke when you're anxious, learn a deep breathing skill or work on some calming thoughts you can say to yourself when you're nervous (e.g., "Calm," "Relax").
If you smoke, when you're bored, make a list of 10 things you can do instead of smoke and keep it handy for after you've quit. If you smoke after dinner, plan to go for a walk each night after dinner instead. In other words, plan ahead and develop ways to avoid, escape from, or cope with the things that might trigger you to return to smoking after you've quit.
Continue to identify difficult situations after you quit and continue to work on improving your coping skills so that you can stay smoke free. If you slip, don't give up! -- examine the situation to identify hidden or new triggers, develop some new coping skills or strengthen your existing ones, then set another quit date, and try again.
Another effective approach for addressing your smoking habit is to develop a quit smoking contract with yourself -- plan to give yourself small rewards for each day, and progressively larger rewards for increasingly longer periods of time, that you stay smoke free.
Yet another effective approach is to develop a support system for quitting -- ask a non-smoking friend or family member to be your "buddy," someone you can call to help you through tough times and someone who can help reward you for time smoke free (by doing one of your household chores for you for a full day smoke free, by taking you to lunch for being smoke free for a whole week).
Remember, combining approaches that address both your physical addiction and your smoking habit is most likely to be effective...and, as the old adage says, "If at first you don't succeed -- Try, Try again!"

Resources:

Luckily, there are many excellent resources available to help you quit smoking. Nonprofit groups can be found in communities throughout the country:

Wednesday, December 28, 2011

Tonsillitis

Tonsils are 2 balls of lymphatic tissue on both sides of the throat, above and behind the tongue. They are part of the immune system, which helps the body fight infection. However, the basic roles of the tonsils in immunity is not clear yet! 

:Causes 

tonsillitis is caused by a virus, and this is the most frequent.But may occur as a result of the same bacteria that cause sore throat, and in other rare cases where the general health situation is not good ,the cause may be fungal infection or a parasite! 

Viral infections are more common than bacterial infections in all seasons, but bacterial infections are usually most common during the winter 

Although there is no evidence that exposure to cigarette smoke can cause tonsillitis, but the children of smokers are conducting a tonsillectomy more than others. 

The modes of transmission of this infection is the exposure to the infected persons' droplets, either directly or indirectly via any tool or surface that received the droplets. 

:Symptoms 

The most common symptom is sore throat . 

Redness and swelling of the tonsils, with patches or completely covered by pus 

High temperature. 

headache. 

Malaise. 

* Viral symptoms are similar to the symptoms of common cold: runny nose, sneezing, cough and sore throat. 

* Bacterial symptoms: sore throat and high "sudden" elevated temperature, swollen tonsils with no symptoms of common cold. 

The attack resolves on it's own in 4-10 days and longer in the bacterial cases. 


Tonsillitis occurs mostly in the childern equally in both female&male.May occur in the adults who didn't do tonsillectomy in their childhood.But doing this operation for the elderly has alot of risks for bleedin and pain. 

:Complications 

* Frequent throat infections. 

* Inflammation of the tonsils caused by bacteria and not treated, lead to complications, such as ear infections and sinus or abscess outside the tonsils. 

More serious complications may occur, such as rheumatic fever, especially with the lack of commitment to the treatment and antibiotics. 

* Chronic inflammation, which leads to upper airway obstruction, and other problems, such as snoring, nasal congestion, and breathing through the mouth. 

:Surgery 

Tonsillectomy is an operation common for children, but it's not commonly operated as it was before. 

The operation reduces the exposure of your child to throat infections caused by inflammation of the tonsils, but these infections get lesser to occur to the child by getting older,even without surgery. 

It's preferred for children who have serious complications with recurrent resistant infections that do not respond to other treatments, especially when they affect the daily life, such as frequent absenteeism from school or because of problems with sleep.Taking the decisions should be after careful consideration for the child health. 

However,it's not believed to be the most suitable solution,this operation may be the ideal solution for some cases like: 


* Episodes of inflammation occur 5 times or more during the year 

* Episodes of inflammation of a 3 or 4 times during the year for several consecutive years. 

* Inflammation continued for 3 months despite treatment. 

*Obstructed air passages. 

* Difficulty in swallowing. 

* Difficulty in speaking. 

* Bleeding tonsils 

The child will be subjected to general anesthesia, discharged from the hospital in 1 day and may remain for one night only. The child, after this surgery should receive care for rest and food. 

Tiredness for several days is normal, but he slowly regains his activity,and supposed to return to school in one week and return to full daily activities within two weeks. 

* It's preferred the child not to be very young. 

:Risk of surgery 

Bleeding after the operation is simple and common, especially with the fall of the crust over the wound. 

Other complications, but much less common, including bleeding and problems with anesthesia, and these occur during the operation. 

:Prevention and treatment 

*Prevention 

The best prevention is to follow basic health precautions, hygiene, and the following steps are useful, especially for children: 

* Avoid close contact with others who are suffering from the disease if possible, keep your child away from the infected children. 

* Remind your child repeatedly the importance of washing hands, and do not share toothbrushes or eating utensils with other children. 

Washing and disinfection of surfaces and toys .* 

* Do not smoke near your child. 

*Treatment 

*Viral infections 

Usually go away on its own. Antibiotics are not effective in the treatment. 

May be useful home remedies such as gargling with salt water, drinking warm tea. 

Analgesics such as ibuprofen 

Do not give aspirin to those who are without the century! This general advice is not specific only for tonsilitis. 

*Bacterial infections 

Doctor prescribes antibiotics, and full commitment to take the full dose is a must, even if the symptoms disappeared and the state of health improved ! Otherwise, the bacteria will become resistant and these antibiotics are not effective, so it becomes more dangerous bacteria, causing health problems, for example, rheumatic fever in the heart. 




By:Dr. Rokaya Almehdawy

Facts about Botox

Facts about Botox 

Botox is the brand name of a toxin produced by a bacterium called Clostridium botulinum. In large amounts, this toxin can cause food poisoning. Despite that one of the most serious complications of botulism is paralysis; scientists have discovered a way to use it to human advantage. Small, diluted amounts can be directly injected into specific muscles causing controlled weakening of the muscles.

The FDA approved in 1980s to use Botox in treatment of uncontrolled blinking and lazy eye. Doctors are using Botox for years now to treat wrinkles. In April 2002, FDA approved to use Botox for treatment of wrinkles between the eyebrows, and it is often used for other areas of the face as well.

How Does Botox Work?
Botox blocks signals from the nerves to the muscles. The injected muscles can no longer contract, which causes the wrinkles to relax and soften.

It is most often used on forehead lines, lines around the eye and frown lines. BUT Wrinkles caused by sun damage and gravity will not respond to Botox.

How Is a Botox Procedure Performed?
Getting Botox takes only a few minutes and no anesthesia is required. Botox is injected with a fine needle into specific muscles with only minor discomfort. It generally takes 3 to 7 days to take full effect and it is best to avoid alcohol at least one week before the injection. Aspirin and anti-inflammatory medications should be stopped 2 weeks before treatment to reduce bruising "bluish coloration around injection site".

How Long Does a Botox Injection Last?
The effects of Botox will last 4 to 6 months. As muscle action gradually returns, the lines and wrinkles begin to re-appear and wrinkles need to be re-treated. The lines and wrinkles often appear less severe with time because the muscles are being trained to relax.

What Are the Side Effects of Botox?
· Temporary bruising is the most common side effect of Botox.

· Headaches, which disappear in 24-48 hours, but this is rare.

· A small percentage of patients may develop eyelid drooping. Whish usually resolves in three weeks. This usually happens when the Botox moves around so you shouldn't rub the treated area for 12 hours after injection or lay down for three to four hours.

Who Should Not Receive Botox?
· Pregnant women.

· Breastfeeding.

· Or those who have a neurological disease.

 Since Botox doesn't work for all wrinkles, a consultation with a doctor is recommended.

Take Care 

Dr: Nada Seliem

Why Is Sleep Health Important?

Why Is Sleep Health Important?
====================
Sleep, like nutrition and physical activity, is a critical determinant of health and well-being.2 Sleep is a basic requirement for infant, child, and adolescent health and development. Sleep loss and untreated sleep disorders influence basic patterns of behavior that negatively affect family health and interpersonal relationships. Fatigue and sleepiness can reduce productivity and increase the chance for mishaps such as medical errors and motor vehicle or industrial accidents.3, 4

Adequate sleep is necessary to:
====================
Fight off infection
Support the metabolism of sugar to prevent diabetes
Perform well in school
Work effectively and safely
Sleep timing and duration affect a number of endocrine, metabolic, and neurological functions that are critical to the maintenance of individual health. If left untreated, sleep disorders and chronic short sleep are associated with an increased risk of:
============
Heart disease
High blood pressure
Obesity
Diabetes
All-cause mortality

Monday, December 26, 2011

Workshop on "Psychopathic Traits in Children" held at PU

Workshop on "Psychopathic Traits in Children" held at PU


Lahore, Centre for Clinical Psychology (CCP) University of the Punjab Lahore organized a workshop on “Psychopathic Traits in Children.” The basic purpose of conducting this workshop was to create awareness in clinical psychology students to identify criminal like traits in children. University of Western, Australia, Consultant Psychologists, Dr Umneea Khan conducted the workshop.
While the Director CCP Prof Dr Rukhsana Kausar give the concluding remarks at this occasion. These types of workshops help the people in prevention of crime in our society and country.

GCU wins UET Programming Competition

GCU wins UET Programming Competition

Lahore, The Government College University Lahore has won the Brainiac 2011 Speed Programming Competition organized by the University of Engineering and Technology Lahore Al-Khawazmi Institute of Computer Sciences at the concluding day of 5th International Conference on Open-Source Systems and Technologies.
As many as 255 students from all over the country took part in the competition which was won the GCU Computer Sciences Department team comprising Muhammad Saqib Ali, Ajmal Ismail and Kiran Sarfraz. The Punjab University College of Information and Technology (PUCIT) stood second in the competition. GCU Vice Chancellor Prof. Muhammad Khaleeq-ur-Rahman has congratulated the university’s Computer Sciences Department students on their tremendous achievement.

Samiullah wins Mr. GCU title


Lahore, Samiullah, a student of BSc (Hons) Statistics, has won the prestigious title of “Mr. GCU 2011-12” at the Bodybuilding Championship organized by the Government College University Lahore Sports Board. Samiullah flexed his rippling muscles to win the title in the finals of the competition adjudicated by Pakistan Bodybuilding Federation General Secretary Sheikh Farooq Iqbal, Mr Imran Qureshi and Mian Naseer Ahmed adjudicated the competition.
Vice Chancellor Prof. Dr. Khaleeq-ur-Rehman graced the occasion as the Chief Guest, while Chairman Sports Board Prof. Dr. Ikram-ul-Haq (S.I), Prof. Farhat Mehmood and GCU Registrar Mr. Anjum Nisar was also present.
Samiullah first bagged the top position in the category of musclemen with over 75+kg of weight. Then, he took part in the finals and won the title of Mr GCU Lahore 2010-11. Talha Fahad, a student of Intermediate, managed to beat tough competitors in the 65Kg category.
The performance of Umar Ali hailing from Department of Political Science Department was significant since he pushed his more experienced compatriot into second place in the closely contested competition in 70Kg category. Waseem Afzal of GCU Engineering Department bagged the top position in the 75kg category.
Addressing the ceremony, Vice Chancellor Prof. Dr. Khaleeq-ur-Rehman appreciated the hard work of the participants and praised their efforts they put in the game of bodybuilding. He said that devotion, dedication and honesty are the basis of success. He promised to extend every support, moral and financial, to the students of GCU and assured his endless concern for the promotion of sports in GCU.
GCU Director Sports Khadim Ali Khan said that health is wealth and those who understood its importance try to keep themselves fit. “Sports inculcate good qualities in students and create an environment of healthy competition. I am proud of the fact that GCU sportsmen take part in the sports competitions by exhibiting the real sense of Ravian spirit with fair play and honesty; believing in their capability with utmost confidence,” the Director Sports added.
Later, the GCU Vice Chancellor along with Chairman Sports Board and GCU Director Sports awarded the trophies to the winners of each category and presented souvenirs to former champions of Mr. GCU title and to the adjudicators. The crowd enthralled with roars and shouts the moment Samiullah of Statistics department was announced Mr. GCU 2011.

Special students’ meet PU Lahore VC

Lahore, A delegation of University of the Punjab Lahore blinds students meet to the Vice-Chancellor Prof Dr. Mujahid Kamran. This delegation meets to VC under the head of Kamal Lodhi to VC in his office committee room. The blind students told to the VC about fee’s problem over which VC issued instructions to solve the problem as soon as possible.
VC Prof Dr Mujahid Kamran also instructed the concerned authorities for the solution. In this meeting, Registrar Prof Dr Muhammad Akhtar, Controller Examinations Prof Dr Liaqat Ali, Treasurer Dr Uzma Ikram and Advisor to VC Col (r) Ikramullah were also present and give their suggestions for the solution of the issues

Students urged for reading, creating new knowledge


Lahore, Crescent Model Higher School, Lahore organized an annual prize distribution ceremony. Vice-Chancellor University of the Punjab Lahore Prof Dr. Mujahid Kamran was the Chief Guest. VC Prof Dr Mujahid Kamran said to the students to complete their work with sincerity, hard work and commitment and honesty. He said that those nations always rules over the world that studied the mysteries of universe and create new knowledge with hard work. He said that lack of education is the basic causes of all problems which are exist in the country. He advised to the young generation to do PhD in their subjects so that, they rule.
On this occasion, Chief Editor Daily Nation Majid Nizami, Chairman Crescent Education Trust Mian Muhammad Rafi, Secretary Zaheer A Sheikh, Advisor Shaukat Sultan, School Principal Muhammad Shakoor, teachers and a large number of students were also present. In the end of the ceremony, PU VC Prof Dr Mujahid Kamran distribute prizes and trophies to the brilliant students those showing excellent performance in this year. He also visited the physics, chemistry, art gallery, botany lab, science museum, art and Pakistan studies exhibitions.

Sunday, December 25, 2011

25 Signs of Pregnancy and Pregnancy Symptoms

If you're like everyone else you're trying to figure out what the signs of pregnancy or pregnancy symptoms are and how likely they are to mean that you are pregnant. You can ask other people, you can worry in silence, but the best thing is to read through the categories and add up the signs. The more you have the more likely you are to be pregnant.
On the chart below are 25 of the most common signs of pregnancy and what they mean. You can also click the sign to get more information on each sign of pregnancy. The three categories of pregnancy signs are: possible, probable and positive.
Pregnancy SignCategory
Missed period Possible
Unusual or abnormal period Possible
Just "feeling" pregnant Possible
Nausea and Vomiting Possible
Changes in libido Possible
Soreness of the Breasts Possible
Enlargement of the Breasts Possible
Frequent Urination Possible
Strange Cravings Possible
Fatigue Possible
Montgomery's Tubercules Possible
Skin ChangesPossible
Stretch Marks Possible
Enlarging Uterus Possible
Movement Possible
Colostrum from Breasts Possible
Enlarged Abdomen Probable
Change in uterine shape Probable
Braxton Hicks Contractions Probable
Palpation of the Baby Probable
Positive Pregnancy Test Positive
Fetal Heart Tones Positive
Ultrasound Detection Positive
X-ray Detection Positive

Friday, December 23, 2011

Profits Through Pricing Excellence

  1. Maximizing Profits ThroughPricing Excellence ©2010 PROS Holdings, Inc. All rights reserved.
  2. ©2010 PROS Holdings, Inc. All rights reserved. 1
  3. Pricing is the most powerful profit lever B2B companies have at their disposal “1% improvement in price translates into an 11% improvement in operating profit.” McKinsey & Company©2010 PROS Holdings, Inc. All rights reserved. 2
  4. B2B pricing strategies are constrained by three critical problems Complexity Poor Visibility Antiquated Tools ©2010 PROS Holdings, Inc. All rights reserved. 3
  5. Companies often resort to outdated and destructive pricing practices  One-size-fits-all  Cost-plus  Match-the-competition ©2010 PROS Holdings, Inc. All rights reserved. 4
  6. The result is margin erosion©2010 PROS Holdings, Inc. All rights reserved. 5
  7. There is a better way…Pricing Excellence Use pricing to achieve strategic objectives Set the right price for the right product for the right customer… every time Efficiently manage , measure and enforce pricing across the entire company ©2010 PROS Holdings, Inc. All rights reserved. 6
  8. Pricing Excellence is a transformationthat makes the impossible…possible X Leverage pricing science to Complexity tackle complex pricing problems X Poor Measure true profit margin Visibility on every transaction X Antiquated science-based technology Use advanced Tools for analytics, optimization & execution ©2010 PROS Holdings, Inc. All rights reserved. 7
  9. Pricing Excellence drives massive revenue & profit lift Electronics Overnight Distributor Shipping Med Products Animal Health280 Basis Distributor Distributor Industrial Manufacturer $20 Million Points 134 Basis 187 Basis $108 Points Points Auto Parts Million Distributor Your Paper Company Manufacturer $12 Million $18 Million Industrial Med Products Supply Distributor 110 Basis $8 Million Points ©2010 PROS Holdings, Inc. All rights reserved. 8
  10. Many companies are on the journey to Pricing Excellence  75% have pricing initiatives underway  60% have or plan to deploy pricing software  “Price optimization and revenue management was mentioned as a top priority project by 25% of respondents...” ©2010 PROS Holdings, Inc. All rights reserved. 9
  11. Companies are motivated to improve pricing for four reasons 1. Defend and improve profitability 2. Defend and grow revenue 3. Improve consistency in pricing 4. Improve pricing agility ©2010 PROS Holdings, Inc. All rights reserved. 10
  12. The journey includes five key steps 1. Assess current state $ 2. Identify opportunities$ $ 3. Build business case $ 4. Implement in phases 5. Measure and improve ©2010 PROS Holdings, Inc. All rights reserved. 11
  13. Begin with a holistic approach to assessingcurrent state and identifying opportunities Pricing Pricing Strategy Organization Pricing Technology Pricing Pricing Execution Process ©2010 PROS Holdings, Inc. All rights reserved. 12
  14. Build a business case for pricingtransformation with five key questions 1.What are the expected benefits? 2.What are the success metrics? 3.What are the costs and risks? 4.What organizational changes needed? 5.What is right order and combination of process and technology? ©2010 PROS Holdings, Inc. All rights reserved. 13
  15. Profit and process improvements are most common benefits Improve overall profitabilityProfitability Recovering product costs (mfg, sourcing) Better deal with increased costs/price volatility Recovering service costs (freight/packaging) Reduce invoice errors Improve response times to key pricing triggersProcess Reduce quote cycle time/responsiveness Use pricing to shape demand ©2010 PROS Holdings, Inc. All rights reserved. 14
  16. Pricing software plays a critical role in Pricing Excellence "There is a growing recognition of the potential value such applications pose in helping companies defend margins and revenue, and realize efficiencies with pricing processes.”©2010 PROS Holdings, Inc. All rights reserved. 15
  17. PROS can help you on your journeywith science-based pricing software Identify Plan Execute Margin Pricing Optimized Opportunities Strategies Prices Sales Marketing Finance C-Suite Science Inside©2010 PROS Holdings, Inc. All rights reserved. 16
  18. How companies make money with PROS Better Pricing Better Processes Set the right price for Streamline processes to the right customer on manage, measure, & the right products… enforce pricing every time ©2010 PROS Holdings, Inc. All rights reserved. 17
  19. B2B companies are making money with PROS • F500 Electronics • F500 Chemical distributor Manufacturer • 280 basis point • $5M margin lift opportunity in less than 30 days Pricing Pricing Guidance Analytics • F500 Industrial • F500 Industrial Manufacturer Manufacturer • 40% faster time- • $108M margin to-price improvement over three years Pricing Pricing Management Optimization©2010 PROS Holdings, Inc. All rights reserved. 18
  20. Revenue and margin improvement are most common success metrics Use to measure Most useful Increase in revenue 73% 29% Margin improvement 60% 19% Market share improvements 45% 13% Improvement in volume 41% 10% Improvement in cost-to-serve 33% 10%Increased profitable business / reduced unprofitable 53% 9% Stop in margin leakage 37% 7% Decreased response times to pricing triggers 21% 3% ©2010 PROS Holdings, Inc. All rights reserved. 19
  21. Centralization, compensation, andexecutive influence are key changes Centralization of pricing organization across 55% business units, regions, product categories Change in structure of sales compensation to 54% reflect new pricing initiative goals Creation of a VP or Chief Pricing position who 47% reports to high level executive Communication of new pricing structure to 35% customers Independent pricing organization established 23% (outside of sales, marketing, finance) Instituting training of sales force for fact based 23% pricing and profitable deal negotiation©2010 PROS Holdings, Inc. All rights reserved. 20

Learning Expedition in South Korea

  1. Learning Expedition Case Study:Exploring Digital Innovations in South Korea
  2. Needs & ObjectivesClient Objectives 1. Vision of upcoming trends and future technologiesOnline brokerage & saving company part of BNP Paribas• N01 in Europe 2. Maintain company’ position as an innovation leader• Serving more than 2 million customers 3. How to integrate Asia to overall business strategyActual and future growth driven by :• International expansion• digital innovation through Internet and mobileSolution: Immersive program in South Korea 4 days in Seoul and Suwon City 14 executives joining the delegation One of the most advanced digital economies o Samsung, LG, … and other leading tech companies are there o Among the top countries in broadband and smartphone use o Rapid mass adoption of advanced technologies o Unique market dynamics and economic structure SAMSUNG HEADQUARTERS© Copyright L’Atelier BNP Paribas. 2011 2
  3. Program design Optimal balance between business insights and prospective insights Business Insights Understand the market Meet innovation leaders Experience the future 3 learning objectives Startups Program design Prospective Insights Innovation Giants© Copyright L’Atelier BNP Paribas. 2011 3
  4. Understand the Market  Overview of Korea macroeconomic figures at KOTRA and BNP Paribas Korea  Discussions with top brokerage firms in Korea - KDB Daewoo Securities and Daishin Securities  Inside look of next-generation IT systems at the Korea Stock Exchange DISCUSSIONS ON KOREAN ECONOMY KOTRA KOREA STOCK EXCHANGE MEETINGS WITH LEADING STOCKBROKERS© Copyright L’Atelier BNP Paribas. 2011 4
  5. Meet Innovation Leaders  Presentation on next-generation mobile banking at LG headquarters  Discussion about Samsungs innovation techniques at Samsung headquarters in Suwon  Visit to Samsung DLight technology showroom SAMSUNG HEADQUARTERS CUTTING-EDGE INNOVATIONS LG HEADQUARTERS CASE SHARING WORLD’S BIGGEST FLASH MEMORY MANUFACTURER DIGITAL SHOWROOM© Copyright L’Atelier BNP Paribas. 2011 5
  6. Experience the Future  Visit to Tesco Homeplus, first offline virtual store  NFC technology presentation with Orange Labs  Visit to I-Fashion technology startup specializing in advanced body-scanning techniques  Vision of upcoming consumer technologies at SK T.Um Exhibition Center IFASHION HOME OF THE FUTURE TRANSPARENT DISPLAYS 4G MOBILE TECHNOLOGY TESCO HOMEPLUS VIRTUAL STORE 3D IMMERSION© Copyright L’Atelier BNP Paribas. 2011 6
  7. Overall process Coordination Debrief on Mini-site Program Digital with coordination Guidebook Interpreter Value and Results Preparing the During the After the expedition expedition expedition© Copyright L’Atelier BNP Paribas. 2011 7
  8. Result & Value Delegates’ comments “Really good organization before and during the trip.” “An inspiring and enriching experience.”  Networking opportunities with leading Korean companies “I was glad to discover a  Unique cultural immersion new country full of  Inside view of Korean market specificities innovation and  Innovations in online brokerage and mobile banking motivation.”  New insights on organizational innovation  Knowledge of new and upcoming technology trends © Copyright L’Atelier BNP Paribas. 2011 8

10 tactics to avoid holiday weight gain

  1. 1. Walk it OutAdd three 30-minute walks to your day. For example, a 130 lb femalewalking 4 mph, 90 minutes a day, will burn about 500 calories or3500 calories per week – ah, a pound of fat.
  2. 2. Snack Smart and SparinglySnacks are pre-run fuel or best for recovery. On your off days, pickfruits and veggies for snacks.
  3. 3. Deny Baked GoodsBelieve it or not, grain-based desserts are the TOP caloriecontributors in the American diet according to the Dietary Guidelinesreport. These temptations include muffins, cookies, quickbreads, anything in Starbucks glass case ofcalories, croissants, bars, cakes, pies and pastries.
  4. 4. Make it FancyFor every meal, make it worth it. Eating mindfully will help youmanage portions and avoid eating-on-the go and racking up thecalories.
  5. 5. Fruit FirstTo help manage your intake, start every meal with a piece of fruit.The idea is that you curb your hunger with fruit, not fries.
  6. 6. Go HalvsiesEat half of what you normally do and share large portions withfriends and family.
  7. 7. Lift ItIf you’re not already, add 30-40 minutes of strength training 2-3 timesper week. Muscle burns more calories than fat and the benefits ofstrength work are through the roof. More muscles + more caloriesburned = weight maintenance.
  8. 8. Dry OutWatch out for calorie-containing beverages – from soda to cocktails –those calories can really add up.
  9. 9. Lighten Your LunchEating a light, nutrient dense lunch will help you manage your totalcalorie intake, especially with evening get-togethers and dinners out.Simple, pack-able ides: yogurt, carrot sticks/cherry tomatoes (choosea veggie), string cheese/hard-boiled egg/1 oz. lean turkey (pick yourlean protein), apple/orange/banana (choose a fruit) and one slice ofwhole grain bread.
  10. 10. Dont Eat Like it’s your Last MealI remind myself of this frequently. I will eat again…I don’t need to getit all in at one sitting and I don’t to eat all my decadent favorites atone meal.

Quick email best practices overview

  1. Design Tips for 2012 Quick email best practices overview
  2. BILL POWELLInspiration Specialist@billpowellLISA WESTERIntelligence Officer@inboxorange
  3. BEST PRACTICES WHAT is the point WHY should they care HOW do they take action People don’t read, they scan.
  4. FIVE STAGES OF VIEWING EMAILS 1. from name 2. subject line 3. preview pane 4. open (pre-scroll) 5. full open
  5. FROM NAME B2B company monthly newsletter test: Unique Open Rate comparing the Sales Representative to the Company name was 2.82% higher after a rela- tionship was formed. The Trend line below shows growth in a B2C company where purchase behavior played a role in deciding who to send from which resulted in a 2% and eventually 3% increase in open rate. More significant is the consistent decrease in the unsubscribe rate over time.
  6. cffSUBJECT LINEScfffbest practices –Intrigue –Avoid spammy words –Focus on benefits –Use pyramid writing –Grab them with first 15 characters
  7. SUBJECT LINES
  8. SUBJECT LINES
  9. PREHEADER–Top Left–Objective of email first–Clear and simple call to action–Hyperlinks are placed strategically to eliminate link confusion
  10. PREHEADER
  11. PREVIEW PANE
  12. PREVIEW PANEbest practices –Sell the next step –Make effecient use of space –Move non-critical things down –Key on top left of email –Use alt tags –Brand yourself
  13. BODY OF EMAILbest practices –Use a template –Use compelling headlines –Pictures! With Alt Tags!! –Less is so much more. –Don’t make them think –Remember the text version
  14. BODY OF EMAIL
  15. BASIC MOBILE READY–Key on subject line and preheader–Keep your layout simple–Design for fat fingers–Enlarge fonts–Use ‘alt’ tags–Be obvious on what they should do–Fewer images is betterImage courtesy of http://webdesignerwall.com
  16. BASIC MOBILE READY
  17. KEY TAKEAWAYS1. Subject line is first thought, not last.2. Plan for less, not more.3. Mobile use is growing—consider every decision with mobile in mind.4. Provide good content.5. Use engagement to measure

Guide to Foot Pain

  1. Your Guide to Treating Foot Pain
  2. Walking is the 2nd most common conscious function of our body next to breathing.
  3. A person takes between5,000 to 10,000 steps a day, depending on their activity level.
  4. When your feet hurt you are reminded with every step taken.
  5. Eliminating foot pain is a challenge.
  6. It’s pretty easy to rest your back, shoulder, arm, wrist or hand.
  7. But to tell someone to stay off their foot, that’s not so easy.
  8. The #1 reason for foot pain is cumulative trauma.
  9. Cumulative trauma is the result ofrepetitive physical strain applied to the tissues or anatomical structures of the foot and ankle.
  10. For example:
  11. If you persistently tap the tip of your finger on the table top,
  12. it won’t hurt at first.
  13. But if you continue tapping your finger,
  14. it is only a matter of time until it becomes painful.
  15. You can take pillsto try to ease the pain,
  16. but if you keep tapping your finger,
  17. the pain will persist.
  18. You can try to ice the tip of your finger,
  19. but if you continue to constantly tap your finger,
  20. yep, the pain will just come right back.
  21. You can try to put a pad onyour finger tip,
  22. but if you keep tapping your finger,
  23. it probably won’t make much of a difference.
  24. You can try to have your finger numbed with an injection
  25. and that may provide some relief,
  26. but if you keep tapping your finger,
  27. it’s only a matter of time until the numbing effect goes away and the pain returns.
  28. So what’s the solution to get rid of the pain in the tip of your finger?
  29. Stop tapping your finger. Stop the cumulative trauma.
  30. What does this have to do with foot pain?
  31. The #1 reason for foot pain is due to:
  32. excessive abnormal forces acting on the structures of the foot with every step taken.
  33. Fact Check:
  34. Let’s say the average person takes 7,000 steps a day.
  35. That’s 49,000 steps a week
  36. 196,000 a month
  37. 2,352,000 a year
  38. 11,760,000 in 5 years
  39. 47,040,000 after 20 years
  40. 94,080,000 steps after 40 years
  41. and finally,188,160,000 steps takenafter 80 years of walking.
  42. If your feet are properly aligned,
  43. a normal amount of force is applied tothese tissues and standing, walking or running is effortless.
  44. However,
  45. if the hindfoot bones are out-of- alignment,
  46. excessive abnormal forces are acting on the tissues
  47. and it is only a matter of time until a symptom appears. The chain is as strong as its weakest link.
  48. A symptom is an abnormal condition experienced by an individual.
  49. It could range from a mild soreness to severe pain.
  50. WARNINGA symptom is a warning signal that something is wrong.
  51. A symptom isan “effect” from the “cause”.
  52. The primary cause leads to asecondary effect.
  53. If you only treatthe effect, or symptom,
  54. but ignore the cause,
  55. the symptom will reoccur.
  56. You can keep putting air in a tire,
  57. but it will continue to go flatuntil you fix the source of the leak.
  58. The following are examples ofsymptomatic, secondary effects within the foot & ankle.
  59. Soft Tissue Symptoms• Heel pain/plantar fasciitis/fasciopathy• Posterior tibialis tendon dysfunction• Pain/numbness to the bottom of the foot/toes (tibialis posterior neuropathy)• Achilles tendinitis• Tarsal tunnel syndrome
  60. Osseous symptoms• Bunion deformity (metatarsus primus varus, hallux abductovalgus)• Limited motion to the big joint (Hallux limitus/ridigius)• Tailor’s bunionette• Contracted/hammer-toes
  61. Foot/Ankle Alignment• Lowering of the arch• Heel turns outward• “Too many toes” sign• Twisting of the ball of the foot when walking
  62. If these are the symptoms (effects), what was the cause?
  63. Excessive hindfoot motion/ misaligned feet
  64. Excessive hindfoot motionhas been named the #1 deforming force leading to the majority of problems affecting the foot and ankle.
  65. So eliminating the excessive abnormalhindfoot forces, by realigning the hindfoot bones, should be of primary importance.
  66. Treating only the symptom is futile.
  67. Excessive hindfoot motionis caused by the displacement/dislocation of the ankle bone on the hindfoot bones. Normal Abnormal
  68. This pathologic deformity is occurringabove the bottom of the foot and above the heel bone.
  69. This is an internal (not external)deformity and therefore requires internal correction.
  70. How can you increase the diameter of a blood vessel externally?
  71. You can’t!You have to insert a stent internally.
  72. The same is true with hindfoot excessive motion. External measures cannot internally stabilizethe ankle bone on the hindfoot bones.
  73. The insertion of an internal stabilization device is the most practical solution.
  74. HyProCure is a titanium stent used to ® stabilize the ankle bone on the hindfoot bones.
  75. The normal amount of motion is still present.
  76. + =Instantly, the excessive abnormal forces acting on the tissues are decreased.
  77. The cause is properly addressed.
  78. The symptoms will also be positivelyaffected, depending on their severity.
  79. If you or someone you know is suffering from foot pain,
  80. it could be a direct result of excessivehindfoot motion and HyProCure could be ® the solution.

Introduction to Somewhere

  1. OWELCOME T where work = pain
  2. WHO ARE WE?Inspired to tackle problems that actually matter Passionate about increasing ‘work joy’ An early stage startup based in Berlin
  3. 5 THINGS WE’VE LEARNED
  4. 1Cultural fit is the key to ‘work joy’ for both talent & companies more important than skills & activities
  5. 2Generic CVs & job descriptions are poor tools to judge cultural fitbut it’s still how most recruitment is done
  6. 3Searching for jobs is a stressful &frustrating experience for talent it’s solitary, cold & impersonal
  7. 4The best way to judge cultural fit is meeting in personand not a personality quiz or algorithm
  8. 5Smart businesses know they must always be scouting for talentand ‘just in time hiring’ is a huge headache
  9. SO WHAT’S THE PLAN?
  10. Somewhere aims to transform thenightmarish & ineffective recruitmentprocess into a delightful experience.
  11. As well as listening to talent & companies for the past 3 months, we’ve also been testing potential solutions...
  12. A SMALL TASTE...

Audience profile

  1. AUDIENCE PROFILE BY PHELE
  2. (BASED ON SECONDARY RESEARCH)
    • BEFORE I CONDUCTED MY RESEARCH, I GUESSED THAT MY TARGET AUDIENCE FOR A HORROR MOVIE WOULD BE BETWEEN THE AGES OF 15 TO 40, BUT I COULDN’T JUST GUESS THE RESULTS SO I CONDUCTED MY RESEARCH BY THINKING OF THESE CERTAIN OUTLINES.
    • MOST POPULAR TYPES OF HORROR MOVIES
    • DEMOGRAPHICS
    • ANALYSIS
  3. HIGHEST EARNING HORROR MOVIES
  4.   Through this research I found that the horror movies that spent a lot, made a lot, I guess because the target audience of these horror movies are attracted to expensive effects and features, with a exception of some movies such as ‘The Exorcist’ which only spent £1 million in production but received an income of £193 million, due to the quality of the movie itself and the groundbreaking gruesome effects. I would like my movie to follow in the footsteps of the all time breakthrough success ‘The Exorcist’, where the movie doesn’t spend a lot but ranks in huge blockbuster cash. In order to make my movie such a success I will have to give my target audience exactly what they want, which is gruesome special effects

Personal Brand & Social Media Tools For Job

  1. V.P.  and  Chief  Marketing  Officer:  PEMCO  Mutual  Insurance  Company  Managing  Your  Online  Identity  With  Your  Future  In  Mind  YOUR  PERSONAL  BRAND  
  2. What  do  you  see?  
  3. What  do  you  see?   What  will  be  seen  in  you?   What’s  YOUR  edge?  
  4. Brand...    What  is  it?    Definition?     “A    brand  is    a  collection  of  perceptions  in   the  mind  of  the  consumer.”  
  5. Personal  Brand...    What  is  it?    Definition?     A  personal  brand  is  how  people  perceive  you.       It’s  the  way  they  describe  you  to  friends.       It’s  the  way  they  differentiate  you  from  someone  else.       It’s  the  things  they  remember  about  you  when  you   aren’t  around.  
  6. Personal  Brand...    What  is  it?    Definition?     A  personal  brand  is  how  people  perceive  you.       It’s  the  way  they  describe  you  to  friends.       It’s  the  way  they  differentiate  you  from  someone  else.   It’s  the  things  they  remember  about  you  when  you   aren’t  around.  
  7. Personal  brand...    How  do  you  want  to  be…     Perceived?     Described?     Differentiated?     Remembered?  
  8. “Your  ‘personal  brand’    is  based  on  the  impression   you  want  to  create.     It’s  about     packaging  yourself  in  a     certain  way  to  appeal  to  a   certain  audience.”  
  9. Your  brand  framework  What’s  inside  your  personal  brand?   Brand   Attributes   Brand   Brand   Personality   Promise   Brand   Brand   Driver   Positioning  
  10. The  power  of  one...    You  are  one  person.    You  have  one  life.    You  have  one  personality.    You  have  one  set  of  values.    You  have  one  future.      You  have  one  brand.    Offline  and  online  are  one.    Bring  your  one  (whole)  self  to  all  you  do.  
  11. “They  don’t  by  what  you  do,    they  buy  why  you  do  it.”   -­‐  Simon  Sinek       Why?   -­‐  Belief   Purpose  -­‐  Cause   How?   Guiding  Principles   What?   Tangible  Proof  -­‐  Results   The  Why  is  your  driving   The  Hows  are  the  specific   The  Whats  are  tangible   motivation  for  action.     actions  that  are  taken  to   ways  in  which  you  bring   Your  purpose!   realize  your  Why.   your  Why  to  life.      
  12. Heroes  &  Zombies   Differences?  Design  their  own  lives   Wander  aimlessly  through  life  Driven  by  a  compelling  purpose   No  true  rhyme  nor  reason    Admired  for  their  achievements   Little  to  show  for  their  effort  Wage  a  triumphant  battle   Walks  away  from  adversity  Thrilled  by  overcoming  challenges   Putting  in  their  time  until  expiring  
  13. Your  “WHY”  is  your  purpose   What  motivates  and  excites  you?     What  do  you  love  to  do?     Where  do  you  like  to  be?     How  do  you  like  to  act?   What  are  your  core  values?     What  in  life  is  important  to  you  and  WHY?    
  14. Go  to  fun!  Identify  your  passion.   “People  rarely  succeed   unless  they  have  fun  in   what  they  are  doing.”     ~  Dale  Carnegie  
  15. Go  to  fun!  Identify  your  passion.   Do   Be   Act   Integrity   Responsibility   Courage  
  16. “Mystery  is  in  the  history:  
  17. Why  is  personal    branding  so  important?    At  least  half  of  all  companies  conduct   background  checks  on  social  networks.         Careerbuilder  2009    Two-­‐thirds  of  job-­‐hunting  college   grads  aren’t  cleaning  up  their  social   network  profiles.                                                                                                   CollegeGrad.com,  September  2009      Hiring  managers  are  paying  attention.   Are  you?  
  18. The  Permatail  Impact.    Search  can  be  both  powerful   and  scary  -­‐-­‐  the  good,  the   bad  and  the  dumb  will  show   up  on  the  web.        Search  doesnt  have  a            half-­‐ life,  it  not  only  has  a  long  tail,   but  a  permatail.    
  19. Housekeeper  wanted...  Craig’s  List  MySpace  Page   Personal  Blog   Local  Police  A  picture  of  the   "I  am  applying   Only  six  applicant,   for  some  menial   matches.    The  drinking  beer   jobs  that  are   sixth  indicated  from  a  funnel.     below  me,  and   that  the  Under  hobbies,   Im  annoyed  by   applicant  had  the  first  entry   it.    Ill  certainly   been  arrested  was,  "binge   quit  the  minute  I   for  shoplifting  drinking."   sell  a  few   two  years   paintings."   earlier.  
  20. Be  aware  of  potential  missteps!   tifi cial   A r Phony   Stagnant   G reed   Consumed  
  21. Phony:   Your  personal  brand  is  based  on   what  your  audience  wants  you  to  be   rather  than  who  you  are.  Your  Personal  Brand  
  22. Artificial:       Your  personal  brand  is   manufactured,  rather  than  a  living,   breathing  part  of  your  personality.  Your  Personal  Brand  
  23. Average:     Your  personal  brand  strategies  are   based  on  a  set  of  one-­‐size-­‐fits-­‐all   techniques.  Your  Personal  Brand  
  24. Stagnant:       Your  personal  brand  is  stale  and  is   not  evolving  with  your  career.    Your  Personal  Brand  
  25. Greed:     Your  personal  brand  is  designed  to   maximize  your  profit  rather  than   serving  your  purpose.  Your  Personal  Brand  
  26. Consumed:       You’re  so  wrapped  up  in  building  a   “personal  brand”  that  you  forget   your  own  natural  personality.  Your  Personal  Brand  
  27. The  Lesson:       Never,  ever  sacrifice   your  personality  for   your  personal  brand  Your  Personal  Brand  
  28. The  Lesson:       Never,  ever  sacrifice   your  personality  for   your  personal  brand   Perso nality  Your                    Brand  
  29. “Your  ‘personality  brand’    is  based  on  who  you         actually  are.     It’s  about  identifying  and   expressing  your  unique  personality  strengths…  in  a   way  that  connects  and   communicates.”    
  30. Social  media  building  blocks   What  you    say  and  do  online  matters.   How  do  you  choose  to  use  the  tools?!  
  31. Social  media  building  blocks   “The  single  most  important  first   impression  you  make  is  with  the   3600  to  5000  pixels  you  get  for  your   tiny  photograph”  –  Seth  Godin  Your  photo  is  your  best  choice.       Communicate  openness    The  real  you.   and  enthusiasm.      Use  a  white  or  neutral  background.   Don’t  try  too  hard  to  stand  out.  •  .    •  .   sense  of  any  detail  you    Make   Be  consistent.      add  to  your  avatar.   Use  the  same  avatar  everywhere      
  32. Social  media  building  blocks   “Social  media  resumes  are  important  for   attracting  hiring  managers  directly  to  you,   without  having  to  submit  your  resume,   blindly,  to  them.”  –  Dan  Schawbel    Keep  it  simple.    Start  with  a  website,   Your  name  as  your  URL  is  key.  a  blog,  or  both.   yourname.com,  or    yourname.net      Match  your  brand  to  your                 Integrate    social  network  profiles.  •  .   design  style.  resume   Linked  In,  Facebook,  Twitter,  etc     .  • Enhance  with  multi-­‐media.   Make  it  easy  to  share.      
  33. Social  media  building  blocks   “Whether  you  know  it  or  not,  your  profile,   your  feed,  the  groups  you  belong  to,  the   events  you  attend  and  the  friends  you  share   say  everything  about  you.”  –  Brian  Solis    Fill  your  profile  out  completely  …   Know  your  audience  and  and  accurately!   update  your  status  regularly.    Listen  and  explore,  but  be   The  pictures  you  post  and  the  •  .  thoughtful    with  your  “likes”       pictures  you  are  tagged  in.     .  • Set  your  privacy  settings.   Share  relevant  information.      
  34. Social  media  building  blocks   “A  powerful  tool  for  college  students  seeking   internships  and  jobs…    the  way  that  you   conduct  yourself  has  far-­‐reaching   implications  as  you  start  your  career.”  Create  a  solid,  branded  profile.     Be  flawless!    Correct  grammar,  Have  a  unique  URL.   spelling,  and  be  complete.    Join  relevant  groups  and                       Find  and  connect  with    •  .   in  group  discussions  engage   relevant  contacts.     .  • Connect  website  &  twitter  accounts   Position  yourself  as  a  leader.      
  35. Social  media  building  blocks   “Just  being  on  Twitter  isn’t  enough.  You   have  to  participate.  Join  the  conversation.   Create  conversation.”  –  Jennifer  Horowitz  Claim  your  twitter  handle  and   Be  an  active  listener  and  a              synchronize  your  avatars.   valued  contributor    Identify  communities  of  interest  and   Pay  it  forward:  Promote  others  by  •  .  introduce  yourself.   sharing  content  and  retweeting  •  .  Become  a  recognized  enthusiast,   Be  yourself…  Authentic,  expert  or  resource.  Answer   transparent  and  real.  questions.